Advanced Family Medicine
Challenge
To quickly communicate the key benefits of care at Advanced Family Medicine (Joplin, MO)
Tactical Execution
We launched a paid digital ad campaign, using four different messages on the six standard banner sizes that altogether show the benefits of Advanced Family Medicine.
Starting with only the logo, we built a brand that reinforced the natural holistic approach of the practice and developed icons that support each key pillar of service.
Results
The campaign is too new to have strong data yet, but the traffic and calls have increased since the campaign launch, so we consider that a great start.
Credits
Agency: Stealth Creative
CD: Dan O’Saben
Concepting/Art Direction: Carolyn McMahon
Copy: Brian Reinhart