Challenge
Various emails for customer support & engagement for Marcus by Goldman Sachs products.
Tactical Execution
Each email series was developed to fit within the guidelines of Marcus established by the brand. Emails were set up to handle personalization and leverage products offered. We worked in conjuction with product and legal teams to ensure compliance with both.
Credits
Agency: Ansira
Concepting/Art Direction: Carolyn McMahon
Copy: Natalie Sizemore, Kelly Valdez
Mobile Layout 1/2 Marcus Welcome Series
Mobile Layout 2/2 Marcus Welcome Series
Marcus Invest Welcome Series
First email in Marcus Card series.